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Travel Marketing Director Free Sample Resume - Resume Example - Free Resume Template - Resume Format - Resume Writing






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AMY SMITH
123 Main Street Atlanta, Georgia 30339
Home: (555) 555-1234, Cell: (555) 555-1235 asmith@sample~resume.com


Objective:   Seek the Position of Travel Marketing Director

SUMMARY:   Immensely knowledgeable, creative and result- oriented Travel Marketing Director with huge experience in planning, executing and directing effective marketing program to assure that Company goals are met.

Summary of Qualifications

  • Twelve years experience.
  • Strong project management skills.
  • Excellent written and oral communication skills.
  • Strong organizational and time management skills.
  • Strong database management/data entry experience.
  • Excellent customer service skills.
  • Proficient in MS Office suite (Excel, Access, Word and    PowerPoint).
  • Sound experience with desktop publishing programs.
  • Highly motivated, self-starter with the ability to work    independently.
  • Remarkable ability to be flexible and think creatively in meeting    customer needs.
  • Profound ability to establish and maintain effective working    relationships.
  • Strong commitment to quality and accuracy.

    Professional Experience

    Galaxy Travel Agency Inc., Minneapolis
    2002 - Present

    Travel Marketing Director
    • Determine appropriate media mix (strategic allocation of budget between outdoor, radio, TV and print).
    • Determine station mix based on rates, geography, and demographic profiles.
    • Negotiate and schedule, rates and added value with stations.
    • Traffic all creative to appropriate outlets.
    • Work closely with sponsorship and promotional areas to develop unique promotional activities for media partners.
    • Work with committees and staff to create and generate stories for media, website and newsletter on a consistent basis distribute and follow up on release distribution to ensure adequate coverage in media Serve as media contact & spokesperson for organization.
    • Maintain regular contact with members of the media to keep rodeo information top of mind and build and foster relationships.
    • Coordinate and execute production of Expo Info newsletter.
    • Supervise and execute production of Annual Video.
    • Maintain knowledge of corporate programs via the Corporate Relations department to assure relationships are leveraged and integrated.
    • Work jointly with Community Relations Director to optimize marketing opportunities presented with the city.
    • Supervise development of annual creative theme for all advertising efforts including TV, radio, outdoor and print.
    • Supervise production of all creative materials, including in-house efforts such as Horse Show and Livestock premium books, badges, etc.

    Galaxy Travel Agency Inc., Minneapolis
    2000 - 2002

    Marketing Manager
    • Met and exceeded goals for customer generation (web usage, e-newsletter subscribers).
    • Analyzed visitor data and research to develop target market profiles and specific marketing initiatives.
    • Project managed all leisure marketing promotions, (i.e. Getaway campaigns and niche marketing programs).
    • Managed all e-marketing initiatives and programs, including e-newsletters and sales campaigns (convention, leisure and membership).
    • Created, managed and implemented web strategies and initiatives.
    • Developed and implemented GTA's online survey research initiatives.
    • Tracked campaign components (placements, editorial schedules, etc.) in conjunction with Director of Marketing and Communications & Public Relations Manager.
    • Cultivated and maintained highly beneficial relationships with marketing peers at local events, attractions, business partners, etc.

    Galaxy Travel Agency Inc., Minneapolis
    1997 - 2000

    Travel Coordinator
    • Created, printed, and disseminated purchase orders.
    • Facilitated travel requirements and reservations for the acquisition of travel related services for bid items and non-bid items.
    • Initiated changes to reservations and purchase orders.
    • Identified items that required bids or quotes.
    • Initiated the bid or quote process.
    • Prepared, typed and mailed bid and quote specifications.
    • Sourced, researched and identified alternative suppliers to meet the company's travel needs.
    • Received, analyzed and reviewed travel expenditures for appropriate account coding, with particular attention given to deadlines related to federal fund expenditures.
    • Established and maintained supplier relationships and assisted with tracking contract details for future supplier negotiations.
    • Developed and maintained departmental reports, recommended enhancements to policies & procedures as changes occurred in the travel industry.
    • Provided training to employees as it relates to the SAP Travel Management solution and all travel related district policies & procedures.
    • Assisted with completion of monthly reconciliation of travel clearing account and reconciled all travel related statements.
    • Provided internal customer service fielding questions and concerns.

    Galaxy Travel Agency Inc., Minneapolis
    1995 - 1997

    General Travel Assistant
    • Assisted in the co-ordination of resource information on travel activities and support networks as required by other staff on the GTA and travel businesses.
    • Provided administrative support to the travel team in the production of the English GTA Travel planner.
    • Assisted with specialist publications such as the Gardens Tips and Travel Business Manual, etc.
    • Supported the travel team with the administration of new marketing and promotional campaigns.
    • Assisted with general correspondence and administration relating to queries, and issues relating to the trade product and promotions.
    • Supported the Director of Travel in dealing with complaints relating to accommodation and the travel product and maintained files of all complaints and correspondence.
    • Assisted with preparation of presentation material as required by the trade team.
    • Assisted with hosting visiting journalists and with exhibition and promotional activity.

    Education

    Associate Degree in Hospitality Management
    University of New York (1995)




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