Artists create art to communicate ideas, thoughts, or feelings. They use a variety of methods—painting, sculpting, or illustration—and an assortment of materials, including oils, watercolors, acrylics, pastels, pencils, pen and ink, plaster, clay, and computers. Artists’ works may be realistic, stylized, or abstract
and may depict objects, people, nature, or events.
Artists generally fall into one of three categories. Art directors formulate design concepts and presentation approaches for visual communications media. Fine artists, including painters, sculptors, and illustrators create original artwork, using a variety of media and techniques. Multi-media artists and animators create special effects, animation, or other visual images on film, on video, or with computers or other electronic media. (Designers, including graphic designers, are discussed elsewhere in the Handbook.)
Art directors develop design concepts and review material that is to appear in periodicals, newspapers, and other printed or digital media. They decide how best to present the information visually, so that it is eye catching, appealing, and organized. Art directors decide which photographs or artwork to use and oversee the layout design and production of the printed material. They may direct workers engaged in artwork, layout design, and copywriting.
Fine artists typically display their work in museums, commercial art galleries, corporate collections, and private homes. Some of their artwork may be commissioned (done on request from clients), but most is sold by the artist or through private art galleries or dealers. The gallery and the
artist predetermine how much each will earn from the sale. Only the most successful fine artists are able to support themselves solely through the sale of their works. Most fine artists must work in an unrelated field to support their art careers. Some work in museums or art galleries as fine-arts directors or as curators, planning and setting up art exhibits. Others work as art critics for newspapers or magazines or as consultants to foundations or institutional collectors.
Usually, fine artists specialize in one or two art forms, such as painting, illustrating, sketching, sculpting, printmaking, and restoring. Painters, illustrators, cartoonists, and sketch artists work with two-dimensional art forms, using shading, perspective, and color to produce realistic scenes or abstractions.
Illustrators typically create pictures for books, magazines, and other publications, and for commercial products such as textiles, wrapping paper, stationery, greeting cards, and calendars. Increasingly, illustrators work in digital format, preparing work directly on a computer.
Medical and scientific illustrators combine drawing skills with knowledge of biology or other sciences. Medical illustrators draw illustrations of human anatomy and surgical procedures. Scientific illustrators draw illustrations of animal and plant life, atomic and molecular structures, and geologic and planetary formations. The illustrations are used in medical and scientific
publications and in audiovisual presentations for teaching purposes. Medical illustrators also work for lawyers, producing exhibits for court cases.
Cartoonists draw political, advertising, social, and sports cartoons. Some cartoonists work with others who create the idea or story and write the captions. Most cartoonists have comic, critical, or dramatic talents in addition to drawing skills.
Sketch artists create likenesses of subjects using pencil, charcoal, or pastels. Sketches are used by law enforcement agencies to assist in identifying suspects, by the news media to depict courtroom scenes, and by individual patrons for their own enjoyment.
Sculptors design three-dimensional artworks, either by molding and joining materials such as clay, glass, wire, plastic, fabric, or metal or by cutting and carving forms from a block of plaster, wood, or stone. Some sculptors combine various materials to create mixed-media installations. Some
incorporate light, sound, and motion into their works.
Printmakers create printed images from designs cut or etched into wood, stone, or metal. After creating the design, the artist inks the surface of the woodblock, stone, or plate and uses a printing press to roll the image onto paper or fabric. Some make prints by pressing the inked surface onto paper by hand or by graphically encoding and processing data, using a computer. The digitized images are then printed on paper with the use of a computer printer.
Painting restorers preserve and restore damaged and faded paintings. They apply solvents
and cleaning agents to clean the surfaces of the paintings, they reconstruct or retouch damaged areas, and they apply preservatives to protect the paintings. All this is highly detailed work and usually is
reserved for experts in the field.
Multi-media artists and animators work primarily in motion picture and video industries, advertising, and computer systems design services. They draw by hand and use computers to create the large series of pictures that form the animated images or special effects seen in movies, television programs, and computer games. Some draw storyboards for television commercials, movies, and
animated features. Storyboards present television commercials in a series of scenes similar to a comic strip and allow an advertising agency to evaluate proposed commercials with the company doing the
advertising. Storyboards also serve as guides to placing actors and cameras on the television or motion picture set and to other details that need to be taken care of during the production of commercials.