Strategy Director
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1. Developed strategic initiatives to expand competencies of an interactive advertising agency.
2. Advised executive management on strategic direction.
3. Established company positioning to be communicated to clients, the media and investors.
4. Created a comprehensive business plan and financial projections for a new business service.
5. Designed a new client billing system to streamline internal operations and better manage resources.

1. Formed strategic alliances with traditional advertising agencies and media outlets.
2. Actively worked to develop a business development pipeline and set targets for the Company.
3. Assisted business clients with their alternative media strategies.
4. Lectured at Jupiter Conference on effective email marketing strategies.

1. Developed new business opportunities as part of an advertising related consulting firm.
2. Directed large client engagements in a variety of industries, including healthcare, transportation and energy.
3. Part of team that increased West Coast revenue by 75% in a one-year period.
4. Developed intellectual property regarding the design of advertising campaigns around strength of stock price.
5. Conducted strategic implementation of ad buying strategies at various Fortune 100 clients.

1. Worked on various client engagements to improve advertising and media buying effectiveness.
2. Assisted clients with obtaining and analyzing advertising-based market research data.
3. Designed a competency assessment model to assist the firm in evaluating consultant performance.
4. Conducted research in support of specific intellectual property articles written by the firm's partners.
5. Consistently received high satisfaction ratings from executive clients.

1. Bachelor of Science - Economics (with a concentration in Advertising). 1989 - 1993
2. Honors: Dean's List (1992 - 1993).

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