Travel Trade Organization Public Relations Manager Free Sample Resume - Resume Example - Free Resume Template - Resume Format - Resume Writing

• Responsible for cultivation of story ideas and positive exposure for Rainbow County as a tourism destination (leisure and convention/event) and for the MCVB as a best practice CVB, key local economic development driver and a membership organization.
• Research, strategize and develop public relations plan targeting key media personnel and mediums to garner publicity in national trade and leisure publications.
• Research new outlets/mediums/channels for publicity for MCVB and the Greater Rainbow County destination.
• Research, write and prepare materials and gather data for media inquiries and travel writer visits.
• Cultivate and coordinate media familiarization trips.
• Cultivate and maintain highly beneficial relationships with local, regional and national media as well as public relations peers at partner organizations.
• Capitalize on desk side visit trips.
• Provide direction and support to visiting film crews.
• Secure and manager 8-10 community speaking engagements per year for Executive Leadership Team.
• Manage press kit requests including content materials, potential story ideas and other materials as needed.
• Manage tracking database for public relations initiatives and destination / organization press coverage.
• Maintain and coordinate all complimentary MCVB. listings with other publications, including Web sites, phone books, and other media.

• Determined overall account strategy and what the objectives were on an account.
• Determined if the number of people assigned to a team was adequate.
• Determined if the work/budget was efficient; and if the quality met MCVB highest professional standards.
• Responsible for budget and oversaw timely payment by the client.
• Analyzed, appraised and interpreted team member performance and then communicated it to subordinates, superiors and colleagues.
• Participated in new business pitches, staff trainings and supported the agency's image within the high-tech industry.

• Researched, built and maintained lists in the press database, editorial calendars, speaking and award opportunities for clients and CVB.
• Coordinated and provided client deliverables, assembled press kit materials, briefing books and other collateral.
• Learned basic PR writing through emails and correspondence and began writing pitches, press releases, speaking and award submissions, and other client and CVB communications.

• Developed and executed public relations programs and plans.
• Represented the CVB at relevant industry trade shows, analyst/press tours and speaking engagements.
• Acted as a liaison on account activities.
• Developed strategic media, analyst and social media relations programs, pitched creative stories and secured coverage, incorporating clients' key messages.
• Wrote and edited news releases, corporate and product backgrounders, contributed articles, corporate strategy news releases, and complex organizational communications.
• Managed day-to-day account responsibilities.
• Supervise and mentor junior staff.

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