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Dear Mr. Columbine:
We regret to notify you at this late date that the Graphics-Made-Easy seminar you were to attend on March 21 at the Regent Hotel has been canceled due to insufficient enrollment. Although we’ve presented this seminar in-house for the past ten years at many large corporations across the nation, we have discovered we know too little about marketing our seminars through direct mail! And we hope to change that situation soon.
In the meantime, we apologize for your having to reschedule your week because of this seminar cancellation. If it is possible for you to travel out of town, however, we have the same seminar scheduled for March 27 in St. Louis at the Belfast Hotel. I’ve taken the liberty of enclosing more detailed information about that seminar.
Let us know if you would like us to switch your enrollment to the St. Louis class. Otherwise, we’ll be refunding your registration fee by return mail.
Thank you for considering our programs. As you are well aware, excellent graphics spell the difference between an almost-effective proposal and one that wins the contract.
Sincerely,


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