Radio and Television Announcers

Talk on radio or television. May interview guests, act as master of ceremonies, read news flashes, identify station by giving call letters, or announce song title and artist.

tasks jobzones knowledge skills abilities work_activities work_context interests work_styles work_values

Tasks

• Moderate panels or discussion shows on topics such as current affairs, art, or education.

• Give network cues permitting selected stations to receive programs.

• Provide commentary and conduct interviews during sporting events, parades, conventions, and other events.

• Attend press conferences in order to gather information for broadcast.

• Make promotional appearances at public or private events in order to represent their employers.

• Coordinate games, contests, or other on-air competitions, performing such duties as asking questions and awarding prizes.

• Describe or demonstrate products that viewers may purchase through specific shows or in stores.

• Host civic, charitable, or promotional events that are broadcast over television or radio.

• Discuss various topics over the telephone with viewers or listeners.

• Interview show guests about their lives, their work, or topics of current interest.

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Job Zone

• Name: Job Zone Three: Medium Preparation Needed

• Experience: Previous work-related skill, knowledge, or experience is required for these occupations. For example, an electrician must have completed three or four years of apprenticeship or several years of vocational training, and often must have passed a licensing exam, in order to perform the job.

• Education: Most occupations in this zone require training in vocational schools, related on-the-job experience, or an associate's degree. Some may require a bachelor's degree.

• Job training: Employees in these occupations usually need one or two years of training involving both on-the-job experience and informal training with experienced workers.

• Examples: These occupations usually involve using communication and organizational skills to coordinate, supervise, manage, or train others to accomplish goals. Examples include funeral directors, electricians, forest and conservation technicians, legal secretaries, interviewers, and insurance sales agents.

• Svp range: (6.0 to < 7.0)

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Knowledge

Browse Knowledge

• Communications and Media
  Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

• English Language
  Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

• Computers and Electronics
  Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

• Customer and Personal Service
  Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

• Telecommunications
  Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.

• Education and Training
  Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.

• Clerical
  Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.

• Administration and Management
  Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

• Sales and Marketing
  Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

• Geography
  Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.

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Skills

Browse Skills

• Speaking
  Talking to others to convey information effectively.

• Active Listening
  Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

• Writing
  Communicating effectively in writing as appropriate for the needs of the audience.

• Reading Comprehension
  Understanding written sentences and paragraphs in work related documents.

• Time Management
  Managing one's own time and the time of others.

• Monitoring
  Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.

• Coordination
  Adjusting actions in relation to others' actions.

• Social Perceptiveness
  Being aware of others' reactions and understanding why they react as they do.

• Critical Thinking
  Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.

• Active Learning
  Understanding the implications of new information for both current and future problem-solving and decision-making.

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Abilities

Browse Abilities

• Speech Clarity
  The ability to speak clearly so others can understand you.

• Oral Expression
  The ability to communicate information and ideas in speaking so others will understand.

• Oral Comprehension
  The ability to listen to and understand information and ideas presented through spoken words and sentences.

• Speech Recognition
  The ability to identify and understand the speech of another person.

• Memorization
  The ability to remember information such as words, numbers, pictures, and procedures.

• Written Comprehension
  The ability to read and understand information and ideas presented in writing.

• Written Expression
  The ability to communicate information and ideas in writing so others will understand.

• Deductive Reasoning
  The ability to apply general rules to specific problems to produce answers that make sense.

• Originality
  The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem.

• Fluency of Ideas
  The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

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Work Activities

Browse Work Activities

• Performing for or Working Directly with the Public
  Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.

• Communicating with Persons Outside Organization
  Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.

• Thinking Creatively
  Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.

• Establishing and Maintaining Interpersonal Relationships
  Developing constructive and cooperative working relationships with others, and maintaining them over time.

• Identifying Objects, Actions, and Events
  Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

• Getting Information
  Observing, receiving, and otherwise obtaining information from all relevant sources.

• Updating and Using Relevant Knowledge
  Keeping up-to-date technically and applying new knowledge to your job.

• Communicating with Supervisors, Peers, or Subordinates
  Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.

• Organizing, Planning, and Prioritizing Work
  Developing specific goals and plans to prioritize, organize, and accomplish your work.

• Processing Information
  Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data.

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Work Context

• Telephone
  How often do you have telephone conversations in this job?

• Indoors, Environmentally Controlled
  How often does this job require working indoors in environmentally controlled conditions?

• Time Pressure
  How often does this job require the worker to meet strict deadlines?

• Frequency of Decision Making
  How frequently is the worker required to make decisions that affect other people, the financial resources, and/or the image and reputation of the organization?

• Contact With Others
  How much does this job require the worker to be in contact with others (face-to-face, by telephone, or otherwise) in order to perform it?

• Freedom to Make Decisions
  How much decision making freedom, without supervision, does the job offer?

• Face-to-Face Discussions
  How often do you have to have face-to-face discussions with individuals or teams in this job?

• Structured versus Unstructured Work
  To what extent is this job structured for the worker, rather than allowing the worker to determine tasks, priorities, and goals?

• Importance of Being Exact or Accurate
  How important is being very exact or highly accurate in performing this job?

• Public Speaking
  How often do you have to perform public speaking in this job?

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Interests

Browse Interests

• Artistic
  Artistic occupations frequently involve working with forms, designs and patterns. They often require self-expression and the work can be done without following a clear set of rules.

• Social
  Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others.

• Enterprising
  Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.

• Investigative
  Investigative occupations frequently involve working with ideas, and require an extensive amount of thinking. These occupations can involve searching for facts and figuring out problems mentally.

• Conventional
  Conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow.

• Realistic
  Realistic occupations frequently involve work activities that include practical, hands-on problems and solutions. They often deal with plants, animals, and real-world materials like wood, tools, and machinery. Many of the occupations require working outside, and do not involve a lot of paperwork or working closely with others.

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Work Styles

• Dependability
  Job requires being reliable, responsible, and dependable, and fulfilling obligations.

• Integrity
  Job requires being honest and ethical.

• Stress Tolerance
  Job requires accepting criticism and dealing calmly and effectively with high stress situations.

• Initiative
  Job requires a willingness to take on responsibilities and challenges.

• Self Control
  Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations.

• Cooperation
  Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude.

• Attention to Detail
  Job requires being careful about detail and thorough in completing work tasks.

• Adaptability/Flexibility
  Job requires being open to change (positive or negative) and to considerable variety in the workplace.

• Independence
  Job requires developing one's own ways of doing things, guiding oneself with little or no supervision, and depending on oneself to get things done.

• Innovation
  Job requires creativity and alternative thinking to develop new ideas for and answers to work-related problems.

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Work Values

Browse Work Values

• Working Conditions
  Workers on this job have good working conditions.

• Recognition
  Workers on this job receive recognition for the work they do.

• Ability Utilization
  Workers on this job make use of their individual abilities.

• Achievement-Mean Extent
  Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.

• Achievement
  Workers on this job get a feeling of accomplishment.

• Supervision, Human Relations
  Workers on this job have supervisors who back up their workers with management.

• Creativity
  Workers on this job try out their own ideas.

• Independence-Mean Extent
  Occupations that satisfy this work value allow employs to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy.

• Variety
  Workers on this job have something different to do every day.

• Security
  Workers on this job have steady employment.

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