General and Operations Managers

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Plan, direct, or coordinate the operations of companies or public and private sector organizations. Duties and responsibilities include formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services. Includes owners and managers who head small business establishments whose duties are primarily managerial.

tasks jobzones knowledge skills abilities work_activities work_context work_styles

Tasks

  • Plan store layouts, and design displays.

  • Recommend locations for new facilities or oversee the remodeling of current facilities.

  • Direct non-merchandising departments of businesses, such as advertising and purchasing.

  • Plan and direct activities such as sales promotions, coordinating with other department heads as required.

  • Develop and implement product marketing strategies including advertising campaigns and sales promotions.

  • Perform sales floor work such as greeting and assisting customers, stocking shelves, and taking inventory.

  • Locate, select, and procure merchandise for resale, representing management in purchase negotiations.

  • Manage the movement of goods into and out of production facilities.

  • Monitor businesses and agencies to ensure that they efficiently and effectively provide needed services while staying within budgetary limits.

  • Determine goods and services to be sold, and set prices and credit terms, based on forecasts of customer demand.

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Job Zone

  • Name: Job Zone Four: Considerable Preparation Needed

  • Experience: A minimum of two to four years of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

  • Education: Most of these occupations require a four - year bachelor's degree, but some do not.

  • Job training: Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

  • Examples: Many of these occupations involve coordinating, supervising, managing, or training others. Examples include accountants, human resource managers, computer programmers, teachers, chemists, and police detectives.

  • Svp range: (7.0 to < 8.0)

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Knowledge

Browse Knowledge
  • Customer and Personal Service
    Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

  • Administration and Management
    Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

  • Sales and Marketing
    Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

  • Personnel and Human Resources
    Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

  • English Language
    Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

  • Mathematics
    Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

  • Education and Training
    Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.

  • Public Safety and Security
    Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.

  • Law and Government
    Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.

  • Economics and Accounting
    Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.

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Skills

Browse Skills
  • Monitoring
    Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.

  • Coordination
    Adjusting actions in relation to others' actions.

  • Management of Personnel Resources
    Motivating, developing, and directing people as they work, identifying the best people for the job.

  • Management of Financial Resources
    Determining how money will be spent to get the work done, and accounting for these expenditures.

  • Active Listening
    Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

  • Active Learning
    Understanding the implications of new information for both current and future problem-solving and decision-making.

  • Critical Thinking
    Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.

  • Speaking
    Talking to others to convey information effectively.

  • Management of Material Resources
    Obtaining and seeing to the appropriate use of equipment, facilities, and materials needed to do certain work.

  • Reading Comprehension
    Understanding written sentences and paragraphs in work related documents.

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Abilities

Browse Abilities
  • Oral Expression
    The ability to communicate information and ideas in speaking so others will understand.

  • Oral Comprehension
    The ability to listen to and understand information and ideas presented through spoken words and sentences.

  • Deductive Reasoning
    The ability to apply general rules to specific problems to produce answers that make sense.

  • Written Comprehension
    The ability to read and understand information and ideas presented in writing.

  • Problem Sensitivity
    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

  • Inductive Reasoning
    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

  • Near Vision
    The ability to see details at close range (within a few feet of the observer).

  • Speech Recognition
    The ability to identify and understand the speech of another person.

  • Speech Clarity
    The ability to speak clearly so others can understand you.

  • Fluency of Ideas
    The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

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Work Activities

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Work Context

  • Telephone
    How often do you have telephone conversations in this job?

  • Work With Work Group or Team
    How important is it to work with others in a group or team in this job?

  • Face-to-Face Discussions
    How often do you have to have face-to-face discussions with individuals or teams in this job?

  • Contact With Others
    How much does this job require the worker to be in contact with others (face-to-face, by telephone, or otherwise) in order to perform it?

  • Frequency of Decision Making
    How frequently is the worker required to make decisions that affect other people, the financial resources, and/or the image and reputation of the organization?

  • Freedom to Make Decisions
    How much decision making freedom, without supervision, does the job offer?

  • Importance of Being Exact or Accurate
    How important is being very exact or highly accurate in performing this job?

  • Indoors, Environmentally Controlled
    How often does this job require working indoors in environmentally controlled conditions?

  • Impact of Decisions on Co-workers or Company Results
    How do the decisions an employee makes impact the results of co-workers, clients or the company?

  • Responsibility for Outcomes and Results
    How responsible is the worker for work outcomes and results of other workers?

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Work Styles

  • Dependability
    Job requires being reliable, responsible, and dependable, and fulfilling obligations.

  • Leadership
    Job requires a willingness to lead, take charge, and offer opinions and direction.

  • Integrity
    Job requires being honest and ethical.

  • Attention to Detail
    Job requires being careful about detail and thorough in completing work tasks.

  • Initiative
    Job requires a willingness to take on responsibilities and challenges.

  • Self Control
    Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations.

  • Cooperation
    Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude.

  • Concern for Others
    Job requires being sensitive to others' needs and feelings and being understanding and helpful on the job.

  • Independence
    Job requires developing one's own ways of doing things, guiding oneself with little or no supervision, and depending on oneself to get things done.

  • Analytical Thinking
    Job requires analyzing information and using logic to address work-related issues and problems.

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